Google + - Infographic

In a previous post I outlined the importance of Google + in Digital Marketing and Business generally, http://officialsiteofstevewilkes.com/google-business/ Today I found a very useful article by Maria Peagler in a post called 64 Google + content strategies [Infographic] (see below). The article outlines a number of very useful strategies and gives permission to demonstrate them by copy and pasting their infographic. This I felt was extremely useful for as Maria outlined a number of strategies as well as the infographic:

1.  Link Google + to your blog
2. Build strategic networks with circles
3. Look like a pro: Offer live video chat with hangouts
4. Use hashtags to make your posts search friendly
5. Link your blogs to rank higher in Google+ and Google Search
6. Use ripples to add influences to your circles
7. Want engagement?Write long posts inside Google+
8. Use direct connect so people can add you to circles from Google Search
9. Use tags to reach out to people and brands directly
10. Display your photo in Google search results for greater CTR to your blog.

Google + - Infographic

 



 I will return again soon with more ideas relating to your success, if you have a dream to create a new life, tell a new story of yourself, create financial freedom, you need to follow your dream and signup below to the free 7 day video bootcamp

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 Google + - Infographic

How would you use Linkedin effectively in Digital Marketing

These days, there are many choices for social media platforms out there, so it can be challenging for marketers to navigate through the endless options available for digital marketing to discover the most worthwhile options. However, Linkedin is one social media outlet that is extremely helpful for individuals who use digital marketing to expand their businesses. It is a social media platform that markets itself as "The World's Largest Professional Network" on its official website and with good reason. The site is designed to help individuals connect with other entrepreneurs, employees, and current or prospective employers. This spells great things for business owners who are looking to promote their businesses to the most targeted audiences possible.

 According to Lewis Howes, a contributor at Socialmediaexaminer.com, Linkedin is the absolute most effective device for marketing a business through social media since many hardcore, business-minded individuals are active there. Howes reports that this site is the "hot spot" for generating targeted leads for business, forging connections among like-minded individuals, and conducting business transactions. Howes provides additional methods for effective marketing on this platform that include answering the user questions that are posted on Linkedin. This is a simple, powerful way to connect since a positive interaction is created without the marketer ever having to assume the dreaded role of "salesperson." By answering questions and providing personalized solutions, friendships can be generated, which is a vital step toward growing a business that is not all about the numbers but rather the development of solid, trusting relationships.

How would you use Linkedin effectively in Digital Marketing

Additionally, Howes stresses the important of creating a group on the site. Developing an engaging group is such an integral key to success with this platform. For the group, Howes encourages marketers to include keywords for Google search optimization and to also provide an official webpage or official blog site. By creating an interactive group, marketers are able to consistently communicate through group blog posts and emails.

 Finally, Howes encourages marketers to send personalized emails, to develop creative events, and to conduct an advanced search of users in order to connect to a warm audience. The targeted search feature gives marketers the opportunity to narrow their focus and concentrate on potentially interested prospects as opposed to advertising to a broader market. The business portion of the official website provides a breakdown of what actions best contribute to the success of digital marketing. The following three qualities are listed that are essential for the digital marketer on this social platform: target, publish, and extend. 

For digital marketing to prove a valuable asset to the marketer, the audience must be targeted as much as possible to encompass interested individuals. Informative and engaging information must be published in order to encourage interaction and readership. The marketer should then seek to extend the relationship by promoting an official product or service-related website. The ultimate goal for advertising on this site is to create trusting relationships with individuals and to provide unique, informative content.

 Sources: http://business.linkedin.com/marketing-solutions http://www.socialmediaexaminer.com/top-5-ways-to-market-your-business-with-linkedin/

 I will return again soon with more ideas relating to your success, if you have a dream to create a new life, tell a new story of yourself, create financial freedom, you need to follow your dream and signup for the free 7 day video bootcamp below.

  Skype address: steve.wilkes57

  Email: stevewilkes@officialsiteofstevewilkes.com

Website: http://officialsiteofstevewilkes.com

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How would you use Linkedin effectively in Digital Marketing

How Effective is Twitter as a Digital Marketing Tool?

When looking to find new customers on the Internet, most people will try anything at least once. However, some techniques work, and some simply leave the business owner out of his or her money. With that being said, when running a digital marketing campaign, one should use the Twitter as it offers multiple benefits to an organization looking to find new customers.

  Responsive:

 Now, more than ever, is necessary to have a responsive campaign when working with new and established clients. With Twitter, the business owner can, without spending too much time, market promotions and other events for the organization. For example, a slow restaurant can send out a tweet on a weeknight to entice customers to come in and spend money. Once a company gains plenty of followers, it can quickly get people in the door when the market conditions are poor.

  Mobile:

People love using social media sites like Facebook and other sharing services. However, when using a smartphone, one can use social media sites with less struggle. With cell phone usage growing every day, a business can take advantage of this by using social media marketing techniques. One must remember that customers will be out an about and when the business can communicate with them. It is beneficial as people love to check their phones regularly while out of the house.

  Cost:

 Most digital marketing strategies are costly and usually result in the company wasting money and not getting any results. Fortunately, with Twitter, a company can, with ease, bring in new visitors to the website without spending any serious amount of money. As time progresses, one can bring in more visitors than other methods without spending a dime. However, when investing in a campaign, one can see even better results and still save plenty of money. Remember, with online marketing, one can waste thousands of dollars and not get results; with other digital marketing techniques, one can find customers, excite current ones and grow the business all with a minimal investment.

  Measurable:

Some digital marketing techniques are difficult to measure. Meaning, when running some campaigns, some businesses have difficulty in knowing what works and what succeeds. This is a serious problem as an organization will have a hard time knowing where to put their advertising funds. With Google Analytics or other software, one can track users and understand what works and what does not work.

When looking to make more money online and attract clients, one must use social media sites. With Twitter, an entrepreneur will not have a hard time finding new clients, converting them into customers and keeping them satisfied. Without a doubt, one must turn to this site to keep up with the competition.

 

 I will return again soon with more ideas relating to your success, if you have a dream to create a new life, tell a new story of yourself, create financial freedom, you need to follow your dream and sign up below for your free 7 day video boot camp on how to create a successful online business

  Skype address: steve.wilkes57

  Email: stevewilkes@officialsiteofstevewilkes.com

Website: http://officialsiteofstevewilkes.com/

How Effective is Twitter as a Digital Marketing Tool?

The Value of Google Plus in Business

 
Google Plus

 Smart business owners that market their company using social media networking sites have a variety of platforms at their disposal. While Facebook and Twitter tend to be the most popular, Google Plus has established itself as an effective tool that can be tailored specifically to niche markets.

 Because marketing a business is often an evolving process, it is important to try out various social media sites to increase the brand awareness. Google Plus offers unique features that can be customized to meet the needs of the company’s promotional campaigns. Google added this phenomenal feature to their long list of available solutions as a way to develop online relationships (B2B and B2C).

 The Value of Google Plus in Business

Circles and Hangouts Circles in Google offer a unique way to create “groups” where online members can gain access to information about the company brand. Building groups is easy, by importing “friends” from the company’s Facebook page. Hangouts works much like the video formats in Tweet Chats, although video discussions are restricted to know more than 15 individuals at a time.

  Building Brand Presence

Building the company’s brand presence is essential to its success online. This is often done by creating a unique URL, built on the company name. Even though building unique URLs is not possible going directly through Google, a customized URL for the company account can be created using Google Plus. This process is a simple solution for increasing brand awareness online.

  Google Plus Events

  Google plus offers an “Events” function where individuals and companies can make announcements. This provides a company the opportunity to post future dates for any upcoming sales or promotions in their Hangouts and/or Tweet Chats. These events can be published in a public or private forum. The announcement can include additional useful information including where to purchase tickets, available parking, detailed directions and other.

  Google Authorship

 An easy solution for optimizing SEO (search engine optimization) is to use Google Plus Authorship to enhance brand awareness. This simple feature allows the placement of a link on every one of the company blog posts. Detailed Authorship can be added in the company’s Google Plus profile. Authorship is designed specifically to create an effective visual connection between the company and the content it publishes. When used properly, it helps build influence of the company brand in their niche market, because the consumer identifies the company as a specialist in the field.

  Google Plus offers a unique opportunity for a company when a way to competition in the same niche has not yet created their own Google Plus business page. Early adoption of the platform offers a way to outmaneuver competitors. It adds authenticity to the company website and serves as an easy way to promote content.

 The process of developing an effective Google Plus business page begins by creating a marketing plan based on proven strategies to reach a targeted audience. The strategy should include an effective way of encouraging online visitors to interact directly with the company. This will help to convert leads into sales, and/or move the targeted audience to other appropriate pages or sites using CTA (call to action).

 I will return again soon with more ideas relating to your success, if you have a dream to create a new life, tell a new story of yourself, create financial freedom, you need to follow your dream you need to follow your dream and sign up below for your free 7 day video boot camp on how to create a successful online business

  Skype address: steve.wilkes57

  Email: stevewilkes@officialsiteofstevewilkes.com

 Website: http://officialsiteofstevewilkes.com/
  

How Bookmarking sites Digg, Delicious and Stumbled Upon can help your business

When trying to build the online presence of a business, many website owners ignore some methods. This will hurt the company; it is hard to have a solid online presence and SEO plan when one does not take advantage of every available strategy. With that being said, here is a quick guide to social bookmarking and why it is crucial for a website. Initial traffic:

 A link on the major bookmarking sites like Digg, Delicious and Stumbled Upon, will bring in traffic within minutes of the person creating the post. To maximize this, the website owner should write a compelling bookmark post and link to the front page of the website. Since Internet users from all over love using these sites, a website should enjoy a nice bump in traffic for the next few days. Go viral: A bookmark post on Digg can go viral and the website can gain thousands of visitors overnight. To understand why this is possible, one must understand social media and social bookmarking sites.

 A well-written post on Delicious will bring in new visitors, who, in turn, will share the link with their friends and family members. If the content is compelling enough, other people will share the information, and the content will gain tens of thousands of viewers. Now, there are no guarantees, but when the person creating the post compels the visitors to click the link, they have a great chance at seeing the site gain plenty of short-term traffic.

 SEO: A website owner who understands SEO and search metrics can enjoy plenty of free traffic both in the short and long run. This is valuable as sites like Stumbled Upon are a great resource that one should use when they want to see a lot of organic search traffic. To maximize this, a website owner should post links at Digg, Delicious and Stumbled Upon; at the same time, when posting the links, one should use the keywords that they want to rank on the top pages of the leading search engines.

Remember, when a website owner wants to gain valuable links to help their SEO campaign, they must include social bookmarks from places like Digg. Visibility: An online marketer must create a solid Internet presence for his or her business. With social bookmarking, one can do so as visitors from all over the world will take notice when they see a site bookmarked online. To enjoy this benefit to the fullest, one must bookmark their website at hundreds of high quality bookmarking sites.

 At the same time, the business should vary its word usage with the posts as it will improve the visibility of the website. A website owner must use all the available tools to have his or her company succeed. When understanding social bookmarking, one can see their website rise in the SEO ranks and gain plenty of traffic from the posts. Fortunately, an organization should not have a hard time running a solid campaign provided they understand the basics of bookmarking and social trends.


 

I will return again soon with more ideas relating to your success, if you have a dream to create a new life, tell a new story of yourself, create financial freedom, you need to follow your dream  and sign up below for your free 7 day video boot camp on how to create a successful online business

 Skype address: steve.wilkes57

  Email: stevewilkes@officialsiteofstevewilkes.com

  Website: http://officialsiteofstevewilkes.com

How Bookmarking sites Digg, Delicious and Stumbled Upon can help your business

How do the syndication sites work and how can they help your business?

Content syndication allows for your company to multitask. You can publish content to your Google+ feed, tweet, post on Tumblr and publish a short WordPress post in less time than it would take you to do so one each website. You can see which networks you have posted content to at just a glance. There's no possibility of publishing the same content two or three times to the same audience, which can result in disgruntled viewers and audience members that unsubscribe from your networks. If that happens, then you have to spend time not only rebuilding your lost contacts but also ensuring that your surviving following is still happy with your company.

How do the syndication sites work and how can they help your business?

Another major benefit of utilizing syndication websites is the fact that you can more easily develop a greater reach. It's one thing to invest your time learning to communicate with followers on one network, but doing so on twenty to thirty can require a full team of staff members to do. For most companies, this is something out of the question. Syndication makes it possible to multitask and post to as many websites as you wish, though you should still try to understand the caveats of each individual network to ensure that you don't accidentally step on any toes. By using websites like IMAutomator, you can schedule when your posts are made. This will allow you to set up a number of content pieces to be syndicated, then set them to be posted at another time. They enable you to do other things while you wait for your content to be pushed out to your audiences without having to actually be there to press the 'Post' button. The last major advantage of content syndication is that it can provide your business with more links back to your website. This enables your site to have stronger, more organic search result rankings while bringing in traffic from network websites that can sometime appear almost instantly. Websites that create a new page for each piece of posted content will also give your company a major advantage in low competition searches by ranking high naturally in search results. Doing this can help push the competition off the first and second page of results while driving search engine users to your business.

  How do the syndication sites work and how can they help your business?

Content Syndication: Save Time, Make More Money and Create a Large Following Faster By integrating syndication sites with your marketing campaigns, you can create a larger following on multiple websites instead of just one. Syndication allows you to post content to a variety of websites. The most successful and largest corporations have already begun to take advantage of syndication websites. Their increased profits should be enough to speak for how vital of a tool they can be for furthering your marketing goals.  

I will return again soon with more ideas relating to your success, if you have a dream to create a new life, tell a new story of yourself, create financial freedom, you need to follow your dream and signup in the box below for your free 7 day video bootcamp about how to develop your very profitable online business

How do the syndication sites work and how can they help your business?

Effective Uses of Social Media in Affiliate Marketing

With social media outlets, one can market their services to interested and excited followers. This is a serious advantage an affiliate marketing expert who desires to expand his or her customer base. While this is true, it is not enough to set up accounts and watch the sales grow; one must actively manage their social media accounts and take the right steps to obtain followers and keep them interested. Here’s a quick guide for a person looking to succeed in social media marketing.

Effective Uses of Social Media in Affiliate Marketing

Facebook: This is the most popular social media outlet on the planet as millions of visitors come to this site daily. Simply put, Facebook is an affiliate marketer’s dream as there is truly unlimited potential. To get started on this site, a marketer should set up their page and try to find a few hundred followers. Then, to find success on Facebook, one must post relevant and interesting links at least a few times a week. When putting up interesting ideas and content, one will gain more customers and keep current ones returning. When run successfully, one can see their affiliate marketing strategy succeed in both the short and long run.

Effective Uses of Social Media in Affiliate Marketing

Twitter: This social media outlet allows a company to communicate quickly and efficiently. The downside to Twitter is that a person does not have a lot of time to interest customers. Luckily, when creating a unique and captivating post, an affiliate marketer can excite consumers. To take it further, a firm should encourage followers to retweet the information to their friends and followers. When successful with this method, the business can gain a lot of traffic as their post goes viral. Some people use Twitter in conjunction with other outlets to solidify their online marketing strategy.



Tumblr: When looking to convert visitors into customers, one should use Tumblr. With this outlet, a company can share multimedia with followers and strangers. Now, it is not enough for the business owner to share an exciting picture. Many affiliate marketers overuse this method so one must try harder. Instead, one should try to captivate the audience by pushing the envelope and encouraging discussions. When doing it this way, one can create a lot of buzz and see their Tumblr page gain plenty of interested viewers. Simply put, when going just a little over the edge, an affiliate marketer can reach out to thousands of potential buyers who would have otherwise not heard of the product or service. A person with an affiliate marketing campaign faces an uphill battle as the industry is very competitive. Fortunately, when utilizing social media, one can gain a lot of clients without spending too much money on an advertising campaign. Fortunately, with these three outlets, one can reach out millions of potential customers.

If you have a dream to create a new life, tell a new story of yourself, sing a new song of your life, create financial freedom, you need to follow your dream and sign up below for your free 7 day video boot camp on how to create a successful online business

I will return again soon with more ideas relating to your success.

  Email: stevewilkes@officialsiteofstevewilkes.com

Website: http://officialsiteofstevewilkes.com/

Skype Address: steve.wilkes57